bareMinerals' Complexion Rescue Defense Protects Against Blue Light
Laura McQuarrie — June 7, 2018 — Fashion
References: bareminerals & cosmeticsbusiness
The bareMinerals Complexion Rescue Defense Radiant Tint Protective Moisturizer is a new skincare product that specifically addresses the damages of excessive blue light exposure. As blue light is emitted from a range of digital device screens, research shows that this is another environmental aggressor that leads to premature ageing.
As bareMinerals' Laura Garrett, Vice President Global Product Development, says: "Scientific research has shown that blue light generates oxidative stress at 410 and 420nm, but this is still an inconclusive topic in the scientific community," and notes "Even though the effects of blue-light continue to be investigated, we did not want to wait on addressing how to help protects consumers from this."
One of the key ingredients in the protective moisturizer is cacao that is sustainably sourced from Peru, which has shown to be beneficial for shielding the skin from the potential damages of blue light and oxidative stress.
Since the idea of blue light protection is still fairly new to many consumers, it is being introduced through familiar sunscreen and skincare formats.
As bareMinerals' Laura Garrett, Vice President Global Product Development, says: "Scientific research has shown that blue light generates oxidative stress at 410 and 420nm, but this is still an inconclusive topic in the scientific community," and notes "Even though the effects of blue-light continue to be investigated, we did not want to wait on addressing how to help protects consumers from this."
One of the key ingredients in the protective moisturizer is cacao that is sustainably sourced from Peru, which has shown to be beneficial for shielding the skin from the potential damages of blue light and oxidative stress.
Since the idea of blue light protection is still fairly new to many consumers, it is being introduced through familiar sunscreen and skincare formats.
Trend Themes
1. Blue Light Protection - The trend of developing skincare products that protect against the damages of blue light exposure.
2. Oxidative Stress Defense - The trend of using ingredients like cacao to combat oxidative stress caused by blue light.
3. Familiar Formats - The trend of introducing blue light protection through familiar sunscreen and skincare products.
Industry Implications
1. Skincare - The skincare industry can develop more products that incorporate blue light protection.
2. Sunscreen - The sunscreen industry can explore formulations that offer protection against blue light exposure.
3. Cacao - The cacao industry can capitalize on its perceived benefits for shielding the skin from blue light damages.
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