Bakerella's Cake Pops are a Sweet Treat on a Stick
Renee Ramsarran — January 12, 2011 — Lifestyle
References: bakerella & urbanoutfitters
Bakerella's Cake Pops are amazingly adorable treats. These tiny cakes-on-a-stick would be ideal for practically any occasion, though I'm certain they'd be a hit at a child's birthday party. These desserts' designs include that of popular Sesame Street characters and miniature hamburgers complete with toppings.
Want to make your own? Bakerella's Cake Pops come with sep-by-step instructions to help you recreate these fun desserts.
Implications - Convenience is a major factor in the overall customer experience and even the baking industry is finding methods to sell their products in ways that will not only be visually pleasing, but also easy to eat. No matter the industry, corporations need to focus on the customer experience if they're going to attract repeat customers.
Want to make your own? Bakerella's Cake Pops come with sep-by-step instructions to help you recreate these fun desserts.
Implications - Convenience is a major factor in the overall customer experience and even the baking industry is finding methods to sell their products in ways that will not only be visually pleasing, but also easy to eat. No matter the industry, corporations need to focus on the customer experience if they're going to attract repeat customers.
Trend Themes
1. Miniature Confections - The trend of miniature confections offers an opportunity for bakeries to create visually appealing and easily consumable treats.
2. Cake Pops - The popularity of cake pops presents a disruptive innovation opportunity for bakeries to offer unique and customizable desserts on a stick.
3. Customer Experience - The growing importance of customer experience provides an opportunity for businesses in various industries to differentiate themselves and attract repeat customers.
Industry Implications
1. Bakery - The bakery industry can capitalize on the trend of miniature confections and cake pops to create innovative and visually appealing desserts that cater to customer preferences.
2. Food and Beverage - The food and beverage industry, particularly in the dessert segment, can explore the trend of miniature confections and cake pops to introduce novel and convenient dessert options for consumers.
3. Retail - In the retail industry, businesses can leverage the concept of customer experience to enhance their offerings and provide a unique and memorable shopping environment, increasing customer loyalty.
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