'Dirt by Mail' Anonymously Sends a Bag of Dirt to Your Enemies
Michael Hemsworth — April 29, 2017 — Pop Culture
References: dirtbymail & thisiswhyimbroke
'Dirt by Mail' is a delivery service that enables a person to send a bag of dirt to someone they simply don't like or as a way to send a message to someone who might get a kick out of the delivery.
'Dirt by Mail' works by simply having users pay for the service and input the recipients address in order to have them deliver a small bag of dirt to them. The bag is accompanied by a business card that simply reads "You're a dirtbag," along with the company's website in order to let them know how they can go about sending a similarly scathing present to an enemy.
'Dirt by Mail' sends out packages anonymously to ensure that the insult the recipient receives won't get back to you.
'Dirt by Mail' works by simply having users pay for the service and input the recipients address in order to have them deliver a small bag of dirt to them. The bag is accompanied by a business card that simply reads "You're a dirtbag," along with the company's website in order to let them know how they can go about sending a similarly scathing present to an enemy.
'Dirt by Mail' sends out packages anonymously to ensure that the insult the recipient receives won't get back to you.
Trend Themes
1. Insult-sending Delivery Services - Disruptive innovation opportunity: Explore the potential of creating more personalized and creative insult-sending delivery services that cater to specific occasions or preferences.
2. Anonymous Gifting Services - Disruptive innovation opportunity: Develop anonymous gifting services that allow people to send unconventional and humorous gifts while maintaining their anonymity.
3. Alternative Messaging Methods - Disruptive innovation opportunity: Create alternative messaging methods that involve physical deliveries to add a unique and surprising twist to communication.
Industry Implications
1. Delivery Services - Disruptive innovation opportunity: Explore ways to expand delivery services by offering unconventional, novelty items or services that cater to specific emotions or occasions.
2. Greeting Card Industry - Disruptive innovation opportunity: Transform the traditional greeting card industry by incorporating unconventional and humorous elements, such as insult messages or surprise deliveries.
3. E-commerce Platforms - Disruptive innovation opportunity: Integrate unique and unconventional gifting options into e-commerce platforms to cater to customers looking for out-of-the-box gift ideas.
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