The Aviation Gin Bottle is a Classy Design
Rahul Kalvapalle — November 17, 2014 — Lifestyle
References: aviationgin & bonappetit
Aviation Gin, an all-American product manufactured by Portland, Oregon-based House Spirits, is a popular gin that is now available in an all-new redesigned bottle. The bottle has a distinct Art Deco appearance and features a unique shape; it even has the brand logo cast onto the glass itself!
The bottle design has been described by House Spirits' founder and head distiller Christian Krogstad as aiming for a "between-the-wars, golden age of the cocktail, golden age of aviation, Chrysler Building sort of look." The new bottle wasn't a spontaneous creation but was being worked on for years.
Thankfully, while Aviation Gin's bottle has a redesign, the price remains the same. At an affordable $30, Aviation Gin is a great option for gin lovers as well as casual drinkers looking to explore the world of high quality gin.
The bottle design has been described by House Spirits' founder and head distiller Christian Krogstad as aiming for a "between-the-wars, golden age of the cocktail, golden age of aviation, Chrysler Building sort of look." The new bottle wasn't a spontaneous creation but was being worked on for years.
Thankfully, while Aviation Gin's bottle has a redesign, the price remains the same. At an affordable $30, Aviation Gin is a great option for gin lovers as well as casual drinkers looking to explore the world of high quality gin.
Trend Themes
1. Art Deco Gin Bottles - Art Deco design is being applied in the Gin and Spirits industry through unique and stylish bottle designs.
2. Premium Gin - Gin brands are exploring unique designs to differentiate and enhance their premium offerings.
3. Heritage-brand Innovation - Heritage brands are renovating their brand identity through modernized and refreshed packaging designs.
Industry Implications
1. Spirits - Spirits industry is leveraging disruptive bottle design to differentiate their offerings and attract trendy customers.
2. Alcoholic Beverages - Alcohol brands are striving to stand out in the crowded market by offering unique and stylish designs that patrons can connect with.
3. Design and Creative - Design and Creative Industry can effectively contribute in the branding and bottle designing phase of the spirits industry to provide innovative design solutions and give a unique identity to each brand.
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