NEW RELEASE >>> 2025 Trend Report
A glimpse into some of the most impactful trends of 2025!
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High-ABV Premium Cocktails

Clean the Sky - Positive Eco Trends & Breakthroughs

Avenue 8's Lightly Sparkling Cocktails Feature Organic Spirits & 8% ABV

— March 20, 2025 — Lifestyle
High-ABV beverages are sometimes associated with harsh flavors and low-quality experiences, especially in canned form but Avenue 8 defies this expectation with expertly crafted, super-premium canned cocktails that deliver both strength and sophistication.

Avenue 8's lightly sparkling premium ready-to-drink cocktails come in at less than 100 calories per serving and boast 8% ABV. These canned cocktails spotlight organic spirits and share juicy, refreshing flavors like Pear & Ginger, Strawberry Lemonade, and Blood Orange & Yuzu Paloma.

Free from added sugars, preservatives, artificial sweeteners, and colors, these stylish cocktails appeal to discerning drinkers as well as value-conscious ones, since a single 12-ounce can contains two cocktails for solo indulgence or splitting with a friend.
Trend Themes
1. Premium Ready-to-drink Beverages - These beverages are transforming the traditional perception of canned cocktails by combining quality ingredients and sophisticated flavors.
2. Low-calorie Alcoholic Options - The rise of low-calorie, high-ABV drinks responds to consumer demand for healthier indulgences without sacrificing alcoholic strength.
3. Organic & Natural Cocktail Ingredients - Utilizing organic spirits and natural flavors in cocktails meets the growing consumer preference for cleaner and more transparent beverage choices.
Industry Implications
1. Alcoholic Beverage Industry - Innovations in high-quality canned cocktails are redefining consumer expectations within the alcoholic beverage market.
2. Health-conscious Food & Beverage Industry - As consumers become more health-aware, there is increasing demand for alcohol products that align with a health-conscious lifestyle.
3. Organic Food & Beverage Industry - The integration of organic and natural ingredients in alcohol production offers growth potential for the organic beverage segment.
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