The Audible Romance Package Will "Skip to the Good Part"
Ellen Smith — November 10, 2017 — Lifestyle
The Audible Romance Package is leveraging machine learning and data mining to please listeners by providing the option of 'Skipping to the good part.'
When reading a novel, simply bending the corner of a page offers the reader the ability to quickly reference it in the future, while audio book listeners are left scanning, fast forwarding and rewinding until a particularly steamy scene is found. Using a series of keywords, Audible's listeners can now skip to a favorable scene, like the first kiss between the leading character and their love interest.
The Audible Romance Package, which was designed with the intention of "satisfying every romantic novel craving," is helping readers seamlessly transition from physical books, to the audio book services.
When reading a novel, simply bending the corner of a page offers the reader the ability to quickly reference it in the future, while audio book listeners are left scanning, fast forwarding and rewinding until a particularly steamy scene is found. Using a series of keywords, Audible's listeners can now skip to a favorable scene, like the first kiss between the leading character and their love interest.
The Audible Romance Package, which was designed with the intention of "satisfying every romantic novel craving," is helping readers seamlessly transition from physical books, to the audio book services.
Trend Themes
1. Machine Learning-aided Audio Books - The use of machine learning to enhance audio books is a disruptive innovation opportunity that would streamline listener experience.
2. Data Mining and Personalization in Audio Books - Integrating data mining and personalization features into audio book services would enable tailored experiences, creating a significant value proposition.
3. Keyword-based Scene Skipping - The option of skipping to scenes via keywords in audio books is an innovative trend that offers a differentiated experience to audio book listeners.
Industry Implications
1. Audio Book Services - Audio book services can leverage machine learning and data mining to provide a better overall experience to their users.
2. Technology and Gadgets - Innovative developments in audio book technology can open the door for previously untapped customer segments within the technology and gadgets industry.
3. Publishing Industry - The integration of machine learning capabilities in audio book services can offer an attractive new revenue stream for the publishing industry.
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