The National Building Museum's 'Lawn' Installation is Family-Friendly
Jana Pijak — May 28, 2019 — Art & Design
'Lawn' is a family-friendly art activation that will be opened inside the National Building Museum in Washington, D.C. from July 4th to September 2nd. The fun installation brings the great outdoors inside and is part of the art institution's 2019 Summer Block Party event.
Brought to life by the LAB at Rockwell Group team, this art activation consists of a dreamy cloudscape and a faux lawn that will sit inside a movie theater space. Lawn will boast a fully recyclable SynLawn installation and will also feature summer activities like croquet, communal lounging spaces, hammocks and more.
This family-friendly pop-up encourages collaboration and conversation and will also double as a summer event space for meditation sessions and yoga classes while playing audio from prominent American storytellers.
Image Credit: National Building Museum and Rockwell Group
Brought to life by the LAB at Rockwell Group team, this art activation consists of a dreamy cloudscape and a faux lawn that will sit inside a movie theater space. Lawn will boast a fully recyclable SynLawn installation and will also feature summer activities like croquet, communal lounging spaces, hammocks and more.
This family-friendly pop-up encourages collaboration and conversation and will also double as a summer event space for meditation sessions and yoga classes while playing audio from prominent American storytellers.
Image Credit: National Building Museum and Rockwell Group
Trend Themes
1. Indoor Nature Installations - Opportunity for artists and designers to bring the great outdoors inside, creating immersive experiences for visitors.
2. Sustainable Pop-up Spaces - Creating fully recyclable, eco-friendly pop-up spaces that can host events and activities.
3. Collaborative Art Experiences - Art installations that encourage collaboration and conversation while creating a fun, immersive environment for visitors.
Industry Implications
1. Art and Design - Opportunity for artists and designers to create innovative and immersive installations that bring the outdoors inside.
2. Sustainability - Creating eco-friendly spaces and installations is an opportunity for sustainability-focused companies to showcase their values and products.
3. Event Planning - Pop-up spaces like 'Lawn' provide innovative event planning and venue opportunities for event planners and coordinators.
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