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Instantly Lifting Lashes

Clean the Sky - Positive Eco Trends & Breakthroughs

Ardell Beauty's Insta Lift Collection Delivers That "Flaunt-Worthy Flare"

— August 2, 2023 — Fashion
The Ardell Beauty Insta Lift collection offers a solution for achieving the trendy fox eye look—made popular by celebrities like Kendall Jenner, Bella Hadid, and Megan Fox—without undergoing surgery. The range consists of three different lash styles - Wishful, Flexx It, and So Posh. Each is designed to enhance eye contours and create a lifted appearance. The lashes are made from cruelty-free synthetic fibers. They also have tapered tips and an invisiband in order for comfort and a seamless look to be guaranteed.

Ardell Beauty's Wishful Insta Lift features "a unique side-swept design" that elongates the outer corners of one's eyes. Flexx It, on the other hand, helps one "achieve fluttery fullness and dimension." Finally, So Posh are full volume and long-length lashes with a feathery texture.
Trend Themes
1. Fox Eye Look - The trend of achieving the fox eye look without surgery is driving the demand for lash lifting products.
2. Cruelty-free Synthetic Fibers - The use of cruelty-free synthetic fibers in lash products is a growing trend in the beauty industry.
3. Invisiband Technology - The use of invisiband technology in lashes for comfort and a seamless look is gaining popularity among consumers.
Industry Implications
1. Beauty - The beauty industry can capitalize on the trend of achieving the fox eye look by offering innovative lash lifting solutions.
2. Fashion - Fashion industry can incorporate the trend of fox eye look in their designs, such as eyewear, to complement the overall aesthetic.
3. Sustainable Products - The demand for cruelty-free synthetic fibers creates opportunities for sustainable product offerings in various industries.
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