Archie Mcphee Absinthe Gumballs Mimic the Flavor of the Alcohol
Sarah Moore — June 19, 2012 — Lifestyle
References: mcphee & shop.thatslikewhoa
If you enjoy the strong flavor and hallucinogenic effects of the anise-infused drink consumed by authors and artists in the late 19th and early 20th centuries then Archie McPhee Absinthe Gumballs may be right up your alley.
Although the gum does not boast that it will heighten artistic awakening or alter perception, it does promise that it tastes an awful lot like the stiff drink it is named after. The little green gumballs are flavored using anise, which is the main component in Absinthe, and come packed in a vintage-looking tin.
A mermaid-esque redhead graces the tin’s lid and is pictured blowing a massive bubble while green fairies dance around her head. While the gum may will be appealing to those who enjoy the booze’s flavor, it may not be the right choice for someone who is looking to have a mind altering experience while blowing bubbles.
Although the gum does not boast that it will heighten artistic awakening or alter perception, it does promise that it tastes an awful lot like the stiff drink it is named after. The little green gumballs are flavored using anise, which is the main component in Absinthe, and come packed in a vintage-looking tin.
A mermaid-esque redhead graces the tin’s lid and is pictured blowing a massive bubble while green fairies dance around her head. While the gum may will be appealing to those who enjoy the booze’s flavor, it may not be the right choice for someone who is looking to have a mind altering experience while blowing bubbles.
Trend Themes
1. Alcoholic-flavored Bubblegum - Creating new flavors of alcoholic bubblegum presents an opportunity for confectionery companies to target adults who enjoy the taste of alcohol in a fun and novel way.
2. Nostalgia-inspired Packaging - Designing packaging with a nostalgic look and feel creates a sense of sentimentality and can be used as a tool to attract consumers to new products.
3. Anise-flavored Products - With the growing popularity of anise flavoring in drinks and candies, companies can capitalize on this trend by incorporating the unique taste in new and innovative ways such as bubblegum.
Industry Implications
1. Confectionery - Confectionery companies can expand their product line by tapping into the market of adults who enjoy novelty flavored gum.
2. Design - Design agencies can specialize in creating nostalgic packaging for companies that want to attract consumers with a sense of sentimentality.
3. Food and Beverage - Food and beverage companies can explore new ways of incorporating the unique anise flavoring into their products such as bubblegum, to cater to the growing trend of anise-flavored beverages and treats.
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