WWE Themed AR Filters Have Been Added to Facebook and Instagram
Daniel Johnson — September 30, 2019 — Tech
Fox Sports has created seven different AR filters for Instagram and Facebook that turn the user into a WWE wrestler. The AR Filters swap wrestlers face with the user in footage from the WWE. Five of the seven filters have already been released and they feature famous wrestlers like The Rock, The Undertaker, Charlotte Flair, Randy Orton, and Triple H. Two more filters will be added to the platform.
The filters were created using the Facebook Spark AR studio, as well as Current Studios designing an adjustable mask to fit the user's face. The system analyzes the user face while processing the WWE clip after that users can access the filter. The editing tools also include a button to share the content.
Image Credit: Fox Sports
The filters were created using the Facebook Spark AR studio, as well as Current Studios designing an adjustable mask to fit the user's face. The system analyzes the user face while processing the WWE clip after that users can access the filter. The editing tools also include a button to share the content.
Image Credit: Fox Sports
Trend Themes
1. AR Filters - Disruptive innovation opportunity: Develop custom AR filters for brand promotions and interactive experiences on social media platforms.
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Industry Implications
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