bubly Debuted applebubly, its Second Limited-Time Flavor in Canada
Colin Smith — April 30, 2022 — Lifestyle
References: bubly
PepsiCo announced the release of 'applebubly,' the newest addition to the bubly sub-brand. This flavor will be available in Canada for a limited time only, making it the second limited-time flavor in Canada and the ninth flavor for the brand overall. This flavor has already been available as a more permanent offering across the United States.
To celebrate the Canadian release of applebubly, the brand has partnered up with Grammy Award winner Michael Bublé to promote the flavor on television as well as on bubly's new Canada-focused TikTok channel. PepsiCo stated that it believes applebubly will be a largely successful drink in Canada due to its calorie-free, sweetener-free, refreshing taste.
The applebubly will be available in 12-packs of 355 mL cans at most major grocery stores across Canada.
Image Credit: PepsiCo
To celebrate the Canadian release of applebubly, the brand has partnered up with Grammy Award winner Michael Bublé to promote the flavor on television as well as on bubly's new Canada-focused TikTok channel. PepsiCo stated that it believes applebubly will be a largely successful drink in Canada due to its calorie-free, sweetener-free, refreshing taste.
The applebubly will be available in 12-packs of 355 mL cans at most major grocery stores across Canada.
Image Credit: PepsiCo
Trend Themes
1. Limited-time Flavors - The success of limited-time flavors can be leveraged by food and beverage companies to promote brand awareness and increase sales.
2. Calorie-free Drinks - Due to increasing awareness about healthy living, the market for calorie-free drinks is growing, presenting an opportunity for companies to innovate in this area.
3. Celebrity Partnerships - Partnering with celebrities can attract attention and drive sales, with a particular focus on using social media and platforms like TikTok.
Industry Implications
1. Food and Beverage - Innovation in flavors and packaging for food and beverage products can lead to increased sales and brand awareness.
2. Health and Wellness - The growing demand for healthier food and drink options provides opportunities for companies to create innovative and healthy products that cater to consumer needs.
3. Entertainment - Partnering with celebrities and using social media platforms like TikTok can create a buzz and attract consumers in the entertainment industry.
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