Applaws' Holiday Selection Treats Cats to Seasonal Ingredients
Laura McQuarrie — October 30, 2024 — Lifestyle
References: applaws & finance.yahoo
For a limited time this festive season, two new Applaws Holiday Selection products are available to treat cats and help pet parents spoil them during the season of giving. The Applaws Holiday Selection in Turkey Broth introduces seasonally inspired 100% natural-ingredient wet cat food recipes with ingredients like turkey, cranberry and pumpkin. For treating or topping meals, Applaws unveiled Holiday Selection Puree Treats with festive chicken, tuna or salmon recipes cats will crave.
Millennial and Gen Z pet owners see their pets as important members of the household and are eager to strengthen their bonds throughout the year, and especially during seasonal celebrations. To make these moments more memorable, they’re purchasing festive products like Applaws' Holiday Selection products to make sure pets share in the joy and excitement of the season.
Millennial and Gen Z pet owners see their pets as important members of the household and are eager to strengthen their bonds throughout the year, and especially during seasonal celebrations. To make these moments more memorable, they’re purchasing festive products like Applaws' Holiday Selection products to make sure pets share in the joy and excitement of the season.
Trend Themes
1. Seasonal Pet Foods - The demand for festive pet food options is increasing as pet owners seek to involve their pets in holiday celebrations.
2. Natural Ingredient Pet Products - There is a rising trend in the pet food market for products that feature 100% natural ingredients, reflecting a shift towards healthier options for pets.
3. Pet Treat Innovations - Creative pet treats, like the Holiday Selection Puree Treats, showcase the growing market for innovative and premium snack options for pets.
Industry Implications
1. Pet Food Industry - The pet food industry is seeing a surge in demand for seasonal and health-conscious products, catering to pet owners who prioritize their pets' wellbeing.
2. Consumer Goods Industry - Within the consumer goods industry, there is potential to tap into the niche market of festive pet products, aligning with trends seen in human seasonal goods.
3. Pet Care Industry - The pet care industry has an opportunity to explore holiday-themed offerings that go beyond food, enhancing the seasonal experience for both pets and their owners.
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