The Pray.com App for Faith Organizations Helps Communities Connect
Alyson Wyers — June 29, 2017 — Social Good
References: pray & techcrunch
This app for faith organizations recently raised $2 million in seed funding. Startup Pray.com is an interfaith smartphone app that enables faith leaders to connect with their congregations. The community-building platform enables leaders to post inspirational content, call for prayer, manage group communications and more.
The church and other religious institutions of different faiths already use a variety of tech-savvy methods to reach out to their communities, from social media to live streams and beyond. This app for faith focuses especially on communication, such as small group chats, community prayer and broadcasts. Currently in beta, the new venture is a central mobile platform specifically designed for religious organizations and serving the faith community, regardless of the faith.
The church and other religious institutions of different faiths already use a variety of tech-savvy methods to reach out to their communities, from social media to live streams and beyond. This app for faith focuses especially on communication, such as small group chats, community prayer and broadcasts. Currently in beta, the new venture is a central mobile platform specifically designed for religious organizations and serving the faith community, regardless of the faith.
Trend Themes
1. Faith-based Communication Platforms - Opportunities exist to create new communication platforms that serve faith-based communities.
2. Interfaith Apps - Developing interfaith apps that connect people of different religions presents an innovative opportunity for tech companies.
3. Mobile Apps for Community Building - The rise of mobile apps as community-building platforms creates potential for startups to create niche apps that cater to specific communities, such as the faith community.
Industry Implications
1. Religious Organizations - Religious institutions can leverage technological innovations to better connect with their congregations and foster community-building.
2. Mobile App Development - Mobile app developers looking for untapped markets can explore the faith-based community as a potential target audience for new apps.
3. Social Media - With high usage of social media platforms by religious organizations, developing new social media tools for faith communities can lead to disruptive innovation opportunities.
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