Ann & Arayata Creates Sustainable Income For Filipino Craftspeople
Sarah Moore — July 19, 2012 — Social Good
References: annandarayata
Ann & Arayata designs and constructs handmade handbags, with a specific focus on the day-time clutch style, that are manufactured in the Visaya region of the Philippines.
Founded by Lara Stephenson, the company uses unique and naturally occurring textiles found in abundance in the rural regions of the Philippines that are transformed by skilled citizens in the community into one-of-a-kind accessories. Using the raffia weaving tradition, each bag is constructed by Filipino artisans using wooden looms and water-based dyes and this method of sustainable manufacturing creates a viable livelihood for the residents of the community.
The business also donates a minimum of 20 per cent of its profits to L.I.F.E. For Health, a charity that is dedicated to alleviating poverty by promoting sustainable livelihood programs that improve earning potential, education and access to healthcare.
Contact Information
Ann & Arayata website
Ann & Arayata on Facebook
Ann & Arayata on Twitter
Founded by Lara Stephenson, the company uses unique and naturally occurring textiles found in abundance in the rural regions of the Philippines that are transformed by skilled citizens in the community into one-of-a-kind accessories. Using the raffia weaving tradition, each bag is constructed by Filipino artisans using wooden looms and water-based dyes and this method of sustainable manufacturing creates a viable livelihood for the residents of the community.
The business also donates a minimum of 20 per cent of its profits to L.I.F.E. For Health, a charity that is dedicated to alleviating poverty by promoting sustainable livelihood programs that improve earning potential, education and access to healthcare.
Contact Information
Ann & Arayata website
Ann & Arayata on Facebook
Ann & Arayata on Twitter
Trend Themes
1. Handmade Accessories - The trend of handmade accessories using locally sourced, unique materials has disruptive innovation opportunities in the fashion and artisanal markets.
2. Sustainable Livelihood Programs - The trend of sustainable livelihood programs that promote artisanal craftsmanship can revolutionize income generation and poverty alleviation in developing communities.
3. Socially Responsible Fashion - The trend of socially responsible fashion that supports charitable causes aligns with consumer preferences and presents opportunities for companies to differentiate themselves from competitors.
Industry Implications
1. Fashion and Apparel Industry - The fashion and apparel industry can develop new markets and increase brand authenticity by adopting sustainable and socially responsible business models and promoting artisanal craftsmanship.
2. Artisanal and Handmade Crafts Industry - The artisanal and handmade crafts industry can benefit from incorporating sustainable livelihood programs that promote the use of unique, locally-sourced materials and traditional artisanal techniques.
3. Nonprofit and Social Impact Industry - The nonprofit and social impact industry can collaborate with fashion and apparel companies to promote sustainable livelihood programs and increase their impact on poverty alleviation.
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