Amazing Grains Feature Barley, Quinoa, Millet, Pulses & Veggies
Laura McQuarrie — October 5, 2019 — Lifestyle
References: amazon & foodbusinessnews.net
Amazing Grains is a new brand from The Kraft Heinz Co. that shares everything from overnight oats and single-serve muffins to ancient grain bowls that can be enjoyed as small yet satiating meals. The Amazing Grains Fusion Grain Bowls feature ancient grains like barley, millet and red quinoa and are offered in varieties like Zesty Margherita, Ginger Teriyaki, Lemon Herb and Smoky Chipotle that are also packed with pulses and vegetables.
These easy to prepare ancient grain bowls can be prepared in a matter of minutes, offering nourishing and savory meals that are packed with fiber, iron and protein. Products like the Amazing Grains Zesty Margherita bowl are filled with flavor from ingredients like sun-dried tomatoes, brown rice, broccoli and onions in a tomato-based sauce.
These easy to prepare ancient grain bowls can be prepared in a matter of minutes, offering nourishing and savory meals that are packed with fiber, iron and protein. Products like the Amazing Grains Zesty Margherita bowl are filled with flavor from ingredients like sun-dried tomatoes, brown rice, broccoli and onions in a tomato-based sauce.
Trend Themes
1. Ancient Grain Bowls - Disruptive innovation opportunity to create convenient, healthy and flavorful meals using a variety of ancient grains, pulses, and vegetables.
2. Fusion Grain Bowls - Disruptive innovation opportunity to combine different flavors and cuisines in grain bowls, providing a diverse range of options for consumers.
3. Nourishing Meals - Disruptive innovation opportunity to develop nutritious, quick and easy meals that are high in fiber, iron, and protein.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to introduce innovative, pre-packaged grain bowl options to meet the growing demand for convenient and healthy meals.
2. Ancient Grains - Opportunity for suppliers of ancient grains like barley, quinoa, and millet to promote their products and expand market reach through collaborations with food brands.
3. Convenience Meal Solutions - Opportunity for companies specializing in convenient meal solutions to incorporate ancient grains, pulses, and vegetables into their product offerings, catering to health-conscious consumers.
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