Clever Bus Billboards
Alex Covert — June 9, 2008 — Marketing
References: ahstuff
Giant, slow-moving, buses in crowded urban areas make great, high-visibility ad-spaces. The creators of the following ads obviously understands this. The large, bright decals along with the moving exhaust, doors, and tires are sure to be successful marketing campaigns.
Implications - Advertising on public vehicles such as buses and streetcars has definitely seen an increase in the past decade. Many people who use public transportation are sure to notice a unique ad that has been created especially for the bus or taxi they're traveling in. Advertisers who use this type of in-your-face advertising are guaranteed to have their product noticed and remembered by the eyes of thousands on a daily basis.
Implications - Advertising on public vehicles such as buses and streetcars has definitely seen an increase in the past decade. Many people who use public transportation are sure to notice a unique ad that has been created especially for the bus or taxi they're traveling in. Advertisers who use this type of in-your-face advertising are guaranteed to have their product noticed and remembered by the eyes of thousands on a daily basis.
Trend Themes
1. Public Vehicle Advertising - Using public vehicles as advertising spaces has become an effective marketing trend, especially in crowded urban areas.
2. Mobile Billboards - Bold and creative designs on large and moving vehicles are captivating audiences and promoting brand awareness.
3. Experiential Marketing - Using unique and engaging advertising methods, such as public vehicle advertising, can create memorable and engaging experiences for consumers.
Industry Implications
1. Advertising and Marketing - Innovative and captivating methods of advertising, such as public vehicle advertising, have huge potential in the advertising and marketing industry.
2. Public Transportation Services - Public vehicle advertising can be a lucrative opportunity for public transportation services to generate additional revenue.
3. Automotive Industry - Automakers can take advantage of the trend by offering customized auto parts integration ads to create an engaging and memorable experience for consumers.
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