The Allbirds Tree Toppers are Eco-Friendly and Odor-Repelling
Michael Hemsworth — December 15, 2018 — Eco
References: allbirds & gearculture
Eco-friendly fashion is quickly becoming essential as consumers seek out less wasteful options, so brands are taking note with new styles like the Allbirds Tree Toppers. The running shoes are crafted from sustainable eucalyptus fibers and maintain an odor-repelling design that is washable and comfortable enough for all-day wear. The shoes boast a cooling design that will keep your feet comfortable at all times, while the high-top aesthetic ensures an optimal fit that doesn't skimp when it comes to stability.
The Allbirds Tree Toppers come in a wide array of color options and boast a versatile profile that will be favored by wearers of all kinds. The sneakers are finished with a merino wool fabric sole that promises softness, odor reduction and moisture wicking for enhanced comfort.
The Allbirds Tree Toppers come in a wide array of color options and boast a versatile profile that will be favored by wearers of all kinds. The sneakers are finished with a merino wool fabric sole that promises softness, odor reduction and moisture wicking for enhanced comfort.
Trend Themes
1. Eco-friendly Fashion - Opportunity for brands to develop sustainable fashion items using innovative materials like eucalyptus fiber.
2. Odor-repelling Design - Potential for companies to create products with odor-repelling features that provide greater comfort and convenience.
3. Moisture-wicking Technology - Disruptive innovation opportunity for brands to incorporate moisture-wicking properties into their products, enhancing overall comfort and performance.
Industry Implications
1. Footwear - Footwear industry can leverage eco-friendly materials and odor-repelling design to create sustainable and comfortable shoes.
2. Fashion - Fashion industry can tap into the trend of eco-friendly fashion by exploring innovative materials and design features.
3. Sportswear - Sportswear industry can benefit from the incorporation of moisture-wicking technology to enhance the performance and comfort of athletic apparel and footwear.
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