Agent Provocateur Brings ‘The New World Order' to Lingerie
Meghan Young — October 1, 2009 — Naughty
References: agentprovocateur & psfk
I’m sure for almost all men, lingerie of any kind is out of this world, but Agent Provocateur has decided to take it one step further with its latest line, ‘The New World Order.’ Featuring a galactic photo shoot campaign, according to PSFK, “each mini-collection [will contain] a back story complete with villains, superheros, and special powers.”
If not for every man, this Agent Provocateur line is sure to find a strong geek following—especially once they release the spin-off comic book, courtesy of Marvel/DC artist Staz Johnson. Already famous for their fiery femme fatales, Agent Provocateur is taking them where no man has gone before.
If not for every man, this Agent Provocateur line is sure to find a strong geek following—especially once they release the spin-off comic book, courtesy of Marvel/DC artist Staz Johnson. Already famous for their fiery femme fatales, Agent Provocateur is taking them where no man has gone before.
Trend Themes
1. Galactic-themed Lingerie - The trend of galactic-themed lingerie campaigns offers opportunities for brands to explore creative photo shoots and storytelling.
2. Geek-inspired Lingerie - The trend of incorporating geek culture into lingerie designs can attract a niche market and create unique branding opportunities.
3. Fashion and Comic Crossover - The trend of collaborating with comic book artists to create spin-off comic books based on lingerie lines creates a new form of entertainment merchandise.
Industry Implications
1. Fashion - The fashion industry can leverage galactic and geek-inspired lingerie designs to tap into new consumer segments.
2. Entertainment - The entertainment industry can explore collaborations with lingerie brands to create unique merchandise that appeals to fans of comics and geek culture.
3. Publishing - The publishing industry can find opportunities to collaborate with lingerie brands to create comic books based on fashion campaigns, creating a new form of crossover entertainment.
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