TheUrbanative's 2018 Collection Mixes Modernity and Culture
Kalin Ned — June 19, 2018 — Art & Design
References: theurbanative & design-milk
Design company TheUrbanative debuts its latest collection, which is strongly made up of decisively African-inspired furniture. Taking cues from the forms, lines and textures of traditional African hairstyles, TheUrbanative is successful in creating a crossover between modern design aesthetics and culture-specific phenomenon. In particular, the South Africa-based firm pays homage to the historic importance and majesty of the hair in ancient African civilizations. Because of this, the pieces infuse interiors with value and a strongly meaningful presence.
The 2018 line of contemporary furniture is dubbed the 'African Crowns Collection.' It consists of seating, tables, light fixtures, home decor objects, storing units and planters. TheUrbanative completes its African-inspired furniture with "woven and braided elements" as detailing.
The 2018 line of contemporary furniture is dubbed the 'African Crowns Collection.' It consists of seating, tables, light fixtures, home decor objects, storing units and planters. TheUrbanative completes its African-inspired furniture with "woven and braided elements" as detailing.
Trend Themes
1. African-inspired Furniture - Opportunity for designers to incorporate African design elements into furniture to create unique and culturally significant pieces.
2. Crossover Design Aesthetics - Potential for blending modern design aesthetics with traditional cultural influences to create innovative and visually striking furniture.
3. Value-infused Interiors - Demand for furniture that adds value and meaningful cultural presence to interior spaces, creating a more immersive experience for occupants.
Industry Implications
1. Interior Design - Interior designers can explore the incorporation of African-inspired furniture silhouettes to offer clients unique and culturally rich design options.
2. Furniture Manufacturing - Manufacturers have the opportunity to diversify their product offerings by producing African-inspired furniture collections that appeal to a broader market.
3. Home Decor Retail - Home decor retailers can tap into the demand for value-infused and culturally meaningful interior design by stocking African-inspired furniture pieces.
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