Facebook's Internet.org is Improving African Internet Access in Kenya
Alyson Wyers — November 12, 2014 — Pop Culture
References: newsroom.fb & techcrunch
Internet.org's app is now improving African Internet access by moving into Kenya, its third country. After launching in Zambia in July 2013, the app offered free access to Facebook and other online services in Tanzania two weeks ago and is in Kenya now as well.
The Internet.org app provides free data access to resources and other information. The non-profit organization was established by Facebook last year in an effort to improve African Internet access. Facebook is working with different telecom and tech companies through Internet.org to offer those in developing countries the ability to access certain services from their mobile phone for free.
In partnership with Airtel, Kenyan customers can access communication, information and news services like AccuWeather, BBC News, BBC Swahili, BabyCenter & MAMA, Facebook Messenger, UNICEF Ebola Information, Wikipedia and more.
The Internet.org app provides free data access to resources and other information. The non-profit organization was established by Facebook last year in an effort to improve African Internet access. Facebook is working with different telecom and tech companies through Internet.org to offer those in developing countries the ability to access certain services from their mobile phone for free.
In partnership with Airtel, Kenyan customers can access communication, information and news services like AccuWeather, BBC News, BBC Swahili, BabyCenter & MAMA, Facebook Messenger, UNICEF Ebola Information, Wikipedia and more.
Trend Themes
1. Free Internet Access - The Internet.org app is providing free access to data and resources, creating opportunities for disruptive innovation in the mobile industry.
2. Internet for Developing Countries - Internet.org by Facebook is expanding into African countries, creating a trend of more accessible and affordable internet services, with room for improvement through innovation in infrastructure and network systems.
3. Partnerships for Connectivity - Facebook's collaboration with different tech and telecom companies through Internet.org paves the way for increased connectivity and more innovative business models in the tech industry.
Industry Implications
1. Mobile Communications - Free data access through the Internet.org app can disrupt the traditional mobile business model by offering cost-effective alternatives in developing countries.
2. Media and Information - The availability of free news, communication, and information services through Internet.org is creating opportunities for innovation in content creation, distribution, and advertising in the media industry.
3. Telecommunications - Partnerships between Facebook and telecom companies like Airtel in Africa can lead to more affordable and accessible internet services, driving innovation in network infrastructure and mobile access in the telecom industry.
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