Aeon Flux & Supreme Unveil the Spring 2022 Capsule
Streetwear giant Supreme works in collaboration with Aeon Flux on the highly anticipated collection. The experimental animated show originally premiered. back in 1991 on MTV's Liquid Television and this time around, the duo highlighted a blend of themes for the apparel capsule.
The two focus on the concepts of science fiction, avant-garde, and adventure. Speaking about the show, animator Peter Chung states, “Working in Hollywood, things tend to get polarized into either being pure escapism or something didactic. I’m not interested in doing either one of those [...] I’m interested in getting the viewer to shift his mind into thinking in a new way. That’s really what this show is about.” The capsule is full of hoodies, sweaters, tees, shorts, a soccer jersey, and a varsity jacket.
Image Credit: Supreme
The two focus on the concepts of science fiction, avant-garde, and adventure. Speaking about the show, animator Peter Chung states, “Working in Hollywood, things tend to get polarized into either being pure escapism or something didactic. I’m not interested in doing either one of those [...] I’m interested in getting the viewer to shift his mind into thinking in a new way. That’s really what this show is about.” The capsule is full of hoodies, sweaters, tees, shorts, a soccer jersey, and a varsity jacket.
Image Credit: Supreme
Trend Themes
1. Collaborative Capsules - Collaborative streetwear collections continue to trend, offering a platform for creative exploration and brand merge opportunities.
2. Nostalgia Collections - The resurgence of nostalgic collaborations provides an opportunity for brands to reconnect with past audiences and expand into new markets.
3. Experimental Fashion - Experimental fashion continues to gain momentum as brands explore new shapes, materials, and themes to create unique capsule collections that inspire and excite customers.
Industry Implications
1. Fashion and Apparel - Collaborations between fashion and streetwear brands provide an opportunity for creative exploration and brand merge opportunities.
2. Entertainment - Nostalgia collaborations provide the entertainment industry with an opportunity for reviving classics and creating media convergence.
3. Technology - As avant-garde and futuristic themes continue to inspire fashion designers, technology companies can explore new ways to integrate innovation and fashion to create products with new functions and concepts.
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