Kevin Tachman Documents a Day in the Life of a Model
Marissa Liu — September 30, 2009 — Fashion
Talented photographer Kevin Tachman documented a day in the life of up-and-coming modeling sensation William Eustace during New York Fashion Week this year. British model, William Eustace was a hot commodity at all the shows.
From his appearance in the Fall/Winter ‘09 CK ads to his pristine show season, Eustace is shaping up to be a face to watch. Capturing the real behind the scenes action - from first thing in the morning to backstage at the shows and all those crosstown train rides, smoke breaks and quick walks in between, Tachman shows a day in the life of a model and the private side of a budding star.
From his appearance in the Fall/Winter ‘09 CK ads to his pristine show season, Eustace is shaping up to be a face to watch. Capturing the real behind the scenes action - from first thing in the morning to backstage at the shows and all those crosstown train rides, smoke breaks and quick walks in between, Tachman shows a day in the life of a model and the private side of a budding star.
Trend Themes
1. Modeling Sensations - Opportunity for disruptive innovation in the modeling industry by focusing on up-and-coming talent and documenting their rise to fame.
2. Behind-the-scenes Photography - Opportunity for disruptive innovation in the photography industry by capturing the real and private side of models during fashion events.
3. Personal Branding in Fashion - Opportunity for disruptive innovation in the fashion industry by leveraging the popularity of models to create personal brands and commercial partnerships.
Industry Implications
1. Modeling - Opportunity for disruptive innovation in the modeling industry by redefining traditional modeling standards and discovering new talent.
2. Photography - Opportunity for disruptive innovation in the photography industry through behind-the-scenes documentation of iconic events and personalities.
3. Fashion - Opportunity for disruptive innovation in the fashion industry by exploring new ways to showcase models and capitalize on their rising popularity.
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