The YouTube CV by Gareth Cash is a Cutting-Edge Way to Stand Out in the Job Market
Jamie Danielle Munro — April 17, 2011 — Social Media
References: youtube & abusergenerated.wordpress
Finding a job is not easy these days, especially when successful companies are bombarded daily with applications. The YouTube CV by Gareth Cash offers a promising self-promotion option for the media-savvy job hunter.
After months of internship experience at various companies such as the BBC and Channel 4, Gareth Cash was still searching for a job where he could employ his media expertise. He decided to take matters into his own hands and create a film labeled “My Cover Letter,” which was uploaded to YouTube on March 1, 2011. Four days later Gareth was contacted by Sky TV and tweeted by Gtech. By March 14th, Cash started a paid internship as a production assistant with 4Creative.
As Cash claims, YouTube can be a great source for “amateur beauty.” For those looking to get noticed in a competitive job market, the new online CV is social networking for the future.
After months of internship experience at various companies such as the BBC and Channel 4, Gareth Cash was still searching for a job where he could employ his media expertise. He decided to take matters into his own hands and create a film labeled “My Cover Letter,” which was uploaded to YouTube on March 1, 2011. Four days later Gareth was contacted by Sky TV and tweeted by Gtech. By March 14th, Cash started a paid internship as a production assistant with 4Creative.
As Cash claims, YouTube can be a great source for “amateur beauty.” For those looking to get noticed in a competitive job market, the new online CV is social networking for the future.
Trend Themes
1. Video Resumes - The use of video resumes is a disruptive innovation for the traditional job application process, allowing job seekers to showcase their skills and personality in a more engaging way.
2. Social Media Self-promotion - Utilizing social media platforms, like YouTube, as a tool for self-promotion in the job market can help job seekers stand out from the competition and reach potential employers in new ways.
3. Media-savvy Job Hunters - The rise of media-savvy job hunters presents an opportunity for companies to find new talent outside of traditional application channels and identify candidates with a strong digital presence.
Industry Implications
1. Recruiting & HR - Incorporating video resumes and social media self-promotion into the hiring process can streamline recruiting and HR efforts, democratize the hiring process and possibly improve the candidate selection process.
2. Marketing & Communications - Companies can use video resumes and social media self-promotion as a way to reach candidates with media skills and experience, who are likely to help to expand their marketing and communications efforts.
3. Media Production - The rise of media-savvy job hunters presents an opportunity for media production companies to leverage the talents of individuals who have established a digital presence and can help build their brand.
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