Nike Adds a Muted Iteration of the Air Max 97 Terrascape
Nike introduces a new Air Max 97 Terrascape sneaker model with a muted tonal palette of black and white for the season. The sustainable chunky sneaker is made with a blend of slate grey, light grey, and charcoal grey for a monochromatic look for the most part.
It is made using recycled materials for a sustainable mindset and also adds a touch of breathable mesh fabric. Additionally, the sneaker has white stitch detailing and a web-style mudguard as well. It notably sits on top of a speckled midsole foundation with colorful accepts. Rounding out the rest of the design includes the branded heel pull tab at the back that nods to Terrascape and a white tonal Nike Swoosh with crosshatch accents.
Image Credit: Nike
It is made using recycled materials for a sustainable mindset and also adds a touch of breathable mesh fabric. Additionally, the sneaker has white stitch detailing and a web-style mudguard as well. It notably sits on top of a speckled midsole foundation with colorful accepts. Rounding out the rest of the design includes the branded heel pull tab at the back that nods to Terrascape and a white tonal Nike Swoosh with crosshatch accents.
Image Credit: Nike
Trend Themes
1. Sustainable Sneakers - Opportunity for sustainable materials in the footwear industry.
2. Chunky Sneakers - Innovation opportunity in designing fashionable and comfortable sneakers.
3. Speckled Midsole - Potential for creating unique midsoles to differentiate sneaker designs.
Industry Implications
1. Footwear - Sustainability and unique midsole designs are important for the footwear industry to consider.
2. Fashion - Chunky sneakers continue to be a popular trend in fashion, creating opportunities for innovative designs.
3. Sports - Sneaker brands can target athlete consumers with sustainable and comfortable sneaker designs.
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