The 52 Weeks of Star Wars Project Mixes Some Cult Favorites
Jennifer Gosnell — July 15, 2012 — Pop Culture
References: 365daysofclones & mashable
Reimagined into classic favorite movies, the 52 Weeks of Star Wars project by uber fan David Eger has brought Star Wars characters to life in ways never imagined before. Taking on the covers of the Beatles, Sound of Music, Back to the Future, the Mona Lisa, the Godfather, Forrest Gump, Pretty Woman, Obama’s ‘Hope’ Campaign, the Social Network and many, many more, the 52 weeks campaign looks to create a year's worth of pop culture jumbles.
David Eger has previously worked on 365 days of clones among other projects. The fantastically nerdy 52 Weeks of Star Wars project has definitely mixed some odd compilations that have turned out amazing and strangely fitting. Covering art, pop culture, cult classics and more, Eger has created an entirely new genre of pop culture mash-ups.
David Eger has previously worked on 365 days of clones among other projects. The fantastically nerdy 52 Weeks of Star Wars project has definitely mixed some odd compilations that have turned out amazing and strangely fitting. Covering art, pop culture, cult classics and more, Eger has created an entirely new genre of pop culture mash-ups.
Trend Themes
1. Pop Culture Mash-ups - Businesses can explore the creation of new genres by mashing up popular culture themes to create unique consumer experiences.
2. Nostalgia Marketing - Businesses can tap into childhood nostalgia by re-imagining popular culture icons and creating unique marketing campaigns.
3. Fan Art Commercialization - Businesses can leverage fans' creative output by commercializing popular fan art into profitable products.
Industry Implications
1. Entertainment - The entertainment industry can leverage the trend of pop culture mash-ups to create new blockbuster hits and classic favorites with a unique twist.
2. Advertising - The advertising industry can tap into nostalgia marketing by creating campaigns that evoke fond memories of popular culture icons from consumers' childhoods.
3. Fan Art Merchandising - The merchandising industry can tap into the vast pool of creative fan art by commercializing it into licensed products that appeal to a wider consumer base.
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