'4SKINS' Underwear Knocks Out Odors for a Purely Aesthetic Appeal
Amelia Roblin — November 30, 2010 — Fashion
So long as you're wearing '4SKINS' underwear, there's no such thing as a "silent but deadly" odorous discharge. Made of cotton and spandex, these tighty-whities have been enhanced with Nano-Tex technology that acts as a smell neutralizer within the fabric.
While allowing your prized parts to breathe, '4SKINS' underwear prevents the escape of bad air. The nanotechnology attracts odors and prevents their release into the room. Designed by Australian-based Gilbert Huynh, '4SKINS' underwear will spread quickly, but flatulence will not.
While allowing your prized parts to breathe, '4SKINS' underwear prevents the escape of bad air. The nanotechnology attracts odors and prevents their release into the room. Designed by Australian-based Gilbert Huynh, '4SKINS' underwear will spread quickly, but flatulence will not.
Trend Themes
1. Odor-neutralizing Clothing - There is an opportunity for clothing companies to integrate similar Nano-Tex technology to tackle odor issues in activewear, workwear, and outdoor apparel.
2. Smart Underwear - Innovative underwear that utilizes technology can create potential disruptions in the underwear market, such as moisture-wicking fabric, temperature control, and health-monitoring capabilities.
3. Green Technology in Textiles - With the increase in demand for environmentally conscious products, integrating green nanotechnology in textile manufacturing can positively impact sustainability measures and improve product performance.
Industry Implications
1. Clothing - Clothing companies can incorporate similar odor-neutralizing technology to expand their product range and cater to a diverse customer base.
2. Underwear - Integrating technology with underwear production can create new growth opportunities and meet customer needs for comfort, style, and innovation.
3. Textile Manufacturing - The application of green nanotechnology in textile manufacturing can lead to new sustainable products with improved performance and an added value proposition for companies and consumers alike.
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