SOM Creates the New 28&7 Building in Manhattan's Chelsea
Amy Duong — July 28, 2023 — Art & Design
Architecture studio SOM unveils a look at its latest design in the form of the 28&7 building found in Manhattan's Chelsea neighborhood. It is a 12-story office building that is defined by black-glazed terracotta that has been created to complement its surroundings. The ceramic material was given the glazed finish and then further polished to create what appears to be a smooth and reflective surface.
Design partner at SOM Chris Cooper explains that "The black sheen in the glazing has an elusive surface quality that changes depending on the time of day, much like the glass. As a contemporary interpretation of a historic typology, the facade design is an honest expression of the structure, construction and use. The resulting tactility of the facade feels more comfortable and inviting than the sleek counterparts all in glass."
Image Credit: SOM Design
Design partner at SOM Chris Cooper explains that "The black sheen in the glazing has an elusive surface quality that changes depending on the time of day, much like the glass. As a contemporary interpretation of a historic typology, the facade design is an honest expression of the structure, construction and use. The resulting tactility of the facade feels more comfortable and inviting than the sleek counterparts all in glass."
Image Credit: SOM Design
Trend Themes
1. Black-glazed Terracotta - The use of black-glazed terracotta in office building design offers a unique and visually striking aesthetic that complements the surrounding environment.
2. Smooth and Reflective Surface - Creating office buildings with a smooth and reflective surface through polished terracotta results in an intriguing interplay of light and shadows.
3. Tactile Facade Design - The incorporation of a tactile facade design in office buildings provides a more inviting and comfortable atmosphere compared to glass facades.
Industry Implications
1. Architecture and Design - The architecture and design industry can explore the use of black-glazed terracotta to create unique and visually striking buildings that stand out in their surroundings.
2. Construction - In the construction industry, there is an opportunity to specialize in the craftsmanship required to create smooth and reflective surfaces using polished terracotta.
3. Real Estate Development - Real estate developers can consider incorporating tactile facade designs in their office buildings to create a more inviting and comfortable environment for tenants.
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