The 2015 Hyundai Genesis Sedan Was Unveiled at the Detroit Auto Show 2014
Jennifer Paul — January 13, 2014 — Autos
References: hyundaicanada & marketwatch
The 2015 Hyundai Genesis sedan is embracing wearable technology. The automaker's new 2015 model is compatible with Google Glass. Hyundai engineers teamed up with Google to create an interactive vehicle that uses the car's Blue Link infotainment system.
Users will have to download a Blue Link Glassware app so they can use all the features within the vehicle like remote start, remote locking and vehicle finder. You will also be able to download points of interest into the navigation system and even schedule your appointments so you don't forget.
Barry Ratzlaff, executive director of Customer Connect and Service Business Development at Hyundai Motor America said, “Wearables are a great way to extend the experience outside of the vehicle by leveraging these small screens to quickly access remote features and deliver timely vehicle information.”
Users will have to download a Blue Link Glassware app so they can use all the features within the vehicle like remote start, remote locking and vehicle finder. You will also be able to download points of interest into the navigation system and even schedule your appointments so you don't forget.
Barry Ratzlaff, executive director of Customer Connect and Service Business Development at Hyundai Motor America said, “Wearables are a great way to extend the experience outside of the vehicle by leveraging these small screens to quickly access remote features and deliver timely vehicle information.”
Trend Themes
1. Wearable Technology Integration - Hyundai's collaboration with Google Glass supports a trend for integrating wearable devices into vehicles and provides opportunities for automakers to create interactive and convenient driving experiences.
2. Connected Car Features - The Blue Link system's integration with apps such as Google Glass highlights the trend for connected car features, presenting opportunities for tech companies to develop software that enhances the driving experience.
3. App-controlled Vehicles - Hyundai's Blue Link Glassware app allows users to control certain aspects of the car remotely, demonstrating a trend for app-controlled vehicles and opening up opportunities for software developers to create similar apps for other car manufacturers.
Industry Implications
1. Automotive Industry - Hyundai's integration of wearable technology into their vehicles provides a disruptive innovation opportunity to create new features that enhance the driving experience and stand out in the competitive automotive industry.
2. Wearable Technology Industry - Collaborating with automakers like Hyundai presents opportunities for the wearable technology industry to expand into new markets and to develop more interactive software that can be integrated into vehicles.
3. Software Development Industry - The integration of the Blue Link Glassware app with the Hyundai Genesis sedan reveals opportunities for software developers to create new apps that can extend the experience outside of the car and control certain aspects of the vehicle remotely.
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