From Psychedelic Polka Dots to Designer Polka Dot Graffiti
Alexandra Serrano — August 27, 2012 — Fashion
These Yayoi Kusama creations exemplify the artist’s unrivaled talent for avant-garde pattern play.
A celebrated talent in the art world, Kusama made a name for herself with her exploration of various mediums like painting, sculpture and performance art. Most recently, her high profile collaboration with Louis Vuitton has resulted in mainstream mass recognition. The Japanese artist’s dotted creations have become one of fall’s most recognizable must-have patterns.
Her patterned revolution has manifested into Louis Vuitton’s stores, garments, leather goods and even a pop-up at Selfridges in London. The easily recognizable aesthetic of Yayoi Kusama has created the perfect branding initiative. Merging the world of art with fashion is not necessarily a novelty, but capitalizing the artist’s easily recognizable signature work is not only profitable, but poetically chic. Yayoi Kusama’s work is exemplary to artists looking to capitalize on the original individuality of their work.
A celebrated talent in the art world, Kusama made a name for herself with her exploration of various mediums like painting, sculpture and performance art. Most recently, her high profile collaboration with Louis Vuitton has resulted in mainstream mass recognition. The Japanese artist’s dotted creations have become one of fall’s most recognizable must-have patterns.
Her patterned revolution has manifested into Louis Vuitton’s stores, garments, leather goods and even a pop-up at Selfridges in London. The easily recognizable aesthetic of Yayoi Kusama has created the perfect branding initiative. Merging the world of art with fashion is not necessarily a novelty, but capitalizing the artist’s easily recognizable signature work is not only profitable, but poetically chic. Yayoi Kusama’s work is exemplary to artists looking to capitalize on the original individuality of their work.
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