Menz Club Pairs a Refillable "Forever Bottle" with Shampoo in a Can
Laura McQuarrie — May 10, 2024 — Eco
References: menzclub-products
Shampoo refills traditionally come in plastic pouches or large-format boxes and bottles, yet Menz Club is one brand that packages shampoo in a can as a lightweight, recyclable and plastic-free alternative to meet the growing demand for eco-friendly options.
The brand's starter kit pairs a refillable pump dispenser, the Forever Bottle, with a canned shampoo featuring a multitasking formula with ingredients like tea tree oil, cooling menthol and argan oil to maintain optimal hair and scalp health.
To make replenishing the shampoo in a can easy, the brand offers multi-packs of the canned product. Also with simplicity in mind, the brand formulated its shampoo as an all-in-one product that cleans and moisturizes in one step so that following with a conditioner is not necessary.
The brand's starter kit pairs a refillable pump dispenser, the Forever Bottle, with a canned shampoo featuring a multitasking formula with ingredients like tea tree oil, cooling menthol and argan oil to maintain optimal hair and scalp health.
To make replenishing the shampoo in a can easy, the brand offers multi-packs of the canned product. Also with simplicity in mind, the brand formulated its shampoo as an all-in-one product that cleans and moisturizes in one step so that following with a conditioner is not necessary.
Trend Themes
1. Eco-friendly Canned Products - Innovative brands are exploring packaging options in cans as a sustainable alternative to traditional plastic containers.
2. Multi-tasking Beauty Formulas - Brands are developing all-in-one beauty products with multiple benefits to streamline consumer routines and reduce the need for additional products.
3. Refillable Forever Bottles - Companies are introducing refillable pump dispensers like the Forever Bottle to encourage sustainable practices and reduce single-use packaging waste.
Industry Implications
1. Personal Care Products - The personal care industry is adopting innovative packaging solutions, such as canned products and refillable containers, to cater to eco-conscious consumers.
2. Beauty and Haircare - Beauty and haircare brands are shifting towards multi-tasking formulas that offer convenience and efficiency for consumers seeking simplified beauty routines.
3. Sustainable Packaging - The packaging industry is witnessing a rise in demand for refillable and eco-friendly packaging options, inspiring brands to explore innovative solutions like refillable dispenser bottles.
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