BYDEE's De Corazón Collection Readies for Coastal Getaways
References: us.bydeeaus
Australian swimwear brand BYDEE is recognized for its intricate detail and feminine design -- it recently unveiled its De Corazón collection following the same suit. BYDEE curates capsules that are inspired by tranquil vacation spots all over the world. All of the pieces are tailored by hand using premium Lycra which is made from Repreve® yarn and 100% regenerated polyamide fiber from post-consumer materials for a sustainable effort.
The latest collection translates to "from the heart" which is true to the brand's mantra, speaking to its values rooted in authenticity, passion, and sincerity. De Corazón features sultry swimwear designs along with a knitted sarong, a cap, the Larissa Knit Mini Skirt, and the Valetta Shirt as the ready-to-wear options. Notably, three colorways lead the range, marking the first time the brand is offering single-colorways as it is known for its prints. This features Manzana: a citrus green, Quemada: a rust orange, and Aegean: a deep blue reflecting the sea.
Image Credit: BYDEE
The latest collection translates to "from the heart" which is true to the brand's mantra, speaking to its values rooted in authenticity, passion, and sincerity. De Corazón features sultry swimwear designs along with a knitted sarong, a cap, the Larissa Knit Mini Skirt, and the Valetta Shirt as the ready-to-wear options. Notably, three colorways lead the range, marking the first time the brand is offering single-colorways as it is known for its prints. This features Manzana: a citrus green, Quemada: a rust orange, and Aegean: a deep blue reflecting the sea.
Image Credit: BYDEE
Trend Themes
1. Sustainable Swimwear - The use of Repreve® yarn and regenerated polyamide fiber sets a new benchmark for eco-conscious beachwear.
2. Vacation-inspired Fashion - BYDEE's design ethos, rooted in tranquil vacation destinations, appeals to the growing market for aspirational travel attire.
3. Monochromatic Swimwear Collections - The introduction of single-colorways such as Manzana, Quemada, and Aegean highlights a shift toward minimalistic yet striking swimwear designs.
Industry Implications
1. Fashion - BYDEE's intricate and feminine designs position it uniquely within the high-end swimwear market.
2. Sustainable Textiles - The innovative use of post-consumer materials demonstrates the growing trend and potential within eco-friendly textile production.
3. Travel and Leisure - The collection's inspiration from global vacation spots taps into the lifestyle aspirations of modern travelers.
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