Newark, Delaware-based Iron Hill Brewery has long established itself as one of the most successful craft brewery chains in the U.S., with high-quality seasonal offerings such as its new Mexican-style lager being one of the most important contributors to its success.
The 'Lemon Cerveza' is a Mexican-style lager was originally brewed by brewer Pete Corbett for his wedding in Mexico, but so good was this homebrew creation that it was only a matter of time before Corbett decided to offer it to Iron Hill fans.
This beer was crafted using a generous amount of fresh lemon juice and the addition of lemon peel which makes for marvelously citrusy and zesty flavor profile. Coming in at five percent ABV, this particular summer lager is sold in six-packs of 12-ounce cans.
Zesty Mexican-Style Lagers
The 'Lemon Cerveza' Was Inspired By a Wedding Homebrew
Trend Themes
1. Mexican-style Lager Craze - The popularity of Mexican-style lagers with innovative twists like Iron Hill Brewery's 'Lemon Cerveza' opens up opportunities for craft breweries to create unique regional versions.
2. Homebrew Revolution - Homebrew creators like Iron Hill Brewery's Pete Corbett are finding success in producing small-batch, unique brews that can be scaled and marketed to wider audiences.
3. Citrus-infused Beers - Beers with a citrus twist, like Iron Hill Brewery's 'Lemon Cerveza', are becoming increasingly popular among craft beer enthusiasts, and could expand to include other citrus flavors like lime and grapefruit.
Industry Implications
1. Craft Beer - Craft breweries have the opportunity to experiment with innovative, unique flavors and capitalize on the growing popularity of Mexican-style lagers and other citrus-infused beers.
2. Homebrewing - Homebrew enthusiasts who create unique and successful brews, like Iron Hill Brewery's 'Lemon Cerveza', have a potential pathway to scaling their creations into larger distribution channels.
3. Beverage Retail - Citrus-infused beers, particularly Mexican-style lagers with unique twists, will continue to grow in popularity, creating opportunities for beverage retailers to stock and capitalize on these unique offerings.