In order to encourage people to give up items they no longer use and help them serve a new owner, Yerdle was launched as a peer-to-peer second-hand store. New Yerdle users are rewarded with 250 credits, which is the currency that's used to buy items, rather than money. To earn more credits with Yerdle, users must give away more items that they find are no longer of use to them. This includes an assortment of items, including everything from toys and electronics to household appliances to wearables.
To further the community aspect of the service, users can make arrangements for a free local pick-up or organize the shipment of an item across the United States.
Rather than implementing a traditional monetary system, Yerdle challenges its users to see the value of purchased products in a new way.
Secondhand Exchange Marketplaces
'Yerdle' Lets Its Users Earn Credits from Items They Give Away
Trend Themes
1. Peer-to-peer Secondhand Exchange - Opportunity for businesses to create online platforms that facilitate the exchange of secondhand items between individuals, encouraging sustainability and community building.
2. Reward-based Credit System - Disruptive innovation opportunity for companies to develop reward programs that incentivize users to give away unused items in exchange for credits or other forms of virtual currency.
3. Community-focused Sharing Economy - Growing trend of businesses leveraging community engagement and local pick-up options to create a more sustainable and convenient secondhand market.
Industry Implications
1. E-commerce - Opportunity for e-commerce platforms to incorporate peer-to-peer secondhand exchange functionalities, expanding their offerings and attracting environmentally-conscious consumers.
2. Logistics and Shipping - Disruptive innovation opportunity for logistics companies to develop efficient and eco-friendly solutions for local pick-up and cross-country shipment of secondhand items.
3. Virtual Currency and Rewards Programs - Growing industry of companies specializing in virtual currency and rewards programs that can partner with secondhand exchange marketplaces to provide unique incentives for users.