The wooden wine bottle created for OAK wine by Grantipo and La Despensa is a concept that would have the bottle shaped out of the same cask that is used to store the wine. This way, the fermentation process that the wine goes through is not disrupted by introducing any new materials. Since this is still a concept, the designers remark that "We know that fermentation in a confined space is different from a barrel and we are studing its behavior with winemakers," although a prototype bottle is already in the works.
Due to the use of wood, the bottle has an old feel to it, but some details that bring the bottle up to date include having the QR and UPC codes etched into the back of the bottle.
Woodsy Wine Bottles
OAK Wine's Wooden Wine Bottle is Created from the Same Storage Cask
Trend Themes
1. Wooden Wine Bottles - Opportunity to disrupt the traditional glass bottle industry with eco-friendly and aesthetically pleasing wooden wine bottle alternatives.
2. Sustainable Packaging - Innovation opportunity in creating packaging solutions that align with sustainable practices, such as using renewable materials like wood.
3. Integrating QR and UPC Codes - Opportunity to revolutionize product labeling by incorporating QR and UPC codes directly into the design of the packaging, enhancing convenience for consumers.
Industry Implications
1. Wine Industry - Potential disruption in the wine industry by introducing wooden wine bottles that preserve the integrity of the wine and offer unique packaging.
2. Packaging Industry - Opportunity to innovate sustainable packaging solutions utilizing renewable materials like wood, catering to eco-conscious consumers.
3. Labeling Industry - Revolutionizing labeling practices by integrating QR and UPC codes directly into the packaging design, streamlining the product information access for customers.