Jelly Belly is expanding its Harry Potter-inspired line with a new wizardly chocolate treat that's launching just ahead of this year's holiday season. The Harry Potter Golden Snitch takes the form of a 1.65-oz milk chocolate replica of the fictional sport piece from Quidditch. Fans will not only be delighted by the snackable treat itself but also the gold foil-accented box and the included Quidditch game rule sheet.
In Jelly Belly's Harry Potter-inspired line, there are also other fan-favorite treats like Bertie Bott's Every Flavour Beans™, Jelly Slugs and Gummi Creatures. The edible solid milk chocolate Golden Snitch will be launching this fall, offering a fun-filled way for fans of the franchise to treat themselves and others who recognize the value of the smallest ball used in Quidditch.
Wizardly Chocolate Confections
Jelly Belly's Solid Milk Chocolate Golden Snitch is Snackable
Trend Themes
1. Wizardly Chocolate Confections - Jelly Belly's latest wizardly chocolate confection based on Harry Potter inspires opportunities to create themed snacks for other popular franchises.
2. Fan-inspired Treats - Creating fan-inspired treats from popular franchises can be a lucrative business opportunity.
3. Brand Extensions - Extending a brand's reach through a themed product line is a trend that can lead to increased revenue.
Industry Implications
1. Confectionery - The wizardly chocolate trend provides opportunities for confectionery companies to create themed treats that resonate with customers.
2. Entertainment - Developing themed snacks based on popular entertainment franchises is a trend that can attract new audiences.
3. Licensed Merchandise - Creating licensed merchandise for popular franchises can help expand brand recognition and increase revenue.