Created by Spanish-based Winabis, this unique CBD-infused wine features a "daringly high blend of cannabis aromas." Infused with CBD, the non-psychoactive compound found in cannabis, the new wine was inspired by various wine producers' interest in innovating the industry with new creations. While the wine does feature a compound found in marijuana, the product is completely legal in Europe and can currently be shipped anywhere within the EU.
Winabis is not the first unique libation to be created by this spirits producer, as the company is also responsible for blue, pink, green and orange-colored wines as well, as a blue brut nature sparkling and blue frizzante. However, this is the company's first foray into the CBD-infused market.
CBD-Infused Green Wines
Winabis Offers a Potent Blend of Cannabis Aromas and CBD Flavorings
Trend Themes
1. Cbd-infused Wines - CBD-infused wines present a disruptive innovation opportunity for the wine industry by combining the growing trends of CBD consumption and wine consumption.
2. Cannabis Aromas - Utilizing cannabis aromas in products like wine showcases the potential for disruptive innovation in the fragrance and scent industry.
3. Legal CBD Products - The creation of legal CBD products, such as CBD-infused wines, opens up opportunities for disruptive innovation within the cannabis industry by catering to consumers' varying preferences and interests.
Industry Implications
1. Wine Industry - The wine industry can seize the disruptive innovation opportunity presented by CBD-infused wines to tap into the growing trend of cannabis-infused products, attracting new consumers and expanding their product offerings.
2. Fragrance Industry - The fragrance industry can explore disruptive innovation by incorporating cannabis aromas into various products, capitalizing on the rising demand for unique scents and experiences.
3. Cannabis Industry - The cannabis industry can embrace disruptive innovation by developing legal CBD products like CBD-infused wines, attracting a wider consumer base and challenging traditional perceptions of cannabis.