Kakookies makes whole-grain cookies with gluten-free oats, seeds, nuts, natural sweeteners and coconut oil in place of eggs. The individually packaged grab-and-go cookies are offered in flavors like Boundary Waters Blueberry, Cashew Blondie and Dark Chocolate Cranberry, which are full of plant-based protein.
As Kakookies prides itself on making "a cookie re-imagined," it emphasizes clean, simple ingredients that are natural and not artificial. Beyond having the potential to appeal to consumers with different dietary preferences or needs—such as wheat-free, dairy-free or egg-free—the cookies also serve as a satisfying alternative to normal cookies, since they contain about a third of the sugar.
Kakookies' Almond Cranberry variety is made with a base of gluten-free oats and flavored with ingredients like dried cranberries, almonds, semi-sweet chocolate chips and unsweetened coconut.
Free-From Whole-Grain Cookies
Kakookies Low-Sugar Cookies are Made without Wheat, Dairy and Eggs
Trend Themes
1. Gluten-free Snacks - Creating gluten-free snacks that cater to consumers with different dietary preferences or needs presents a disruptive innovation opportunity.
2. Plant-based Protein - Developing products with plant-based protein sources can disrupt the traditional snack industry and appeal to health-conscious consumers.
3. Clean Ingredient Focus - Adopting clean and simple ingredients in food products can tap into the growing demand for natural and non-artificial options, driving disruptive innovation in the market.
Industry Implications
1. Gluten-free Food Industry - The gluten-free food industry has the potential for disruptive innovation by expanding its offerings to include convenient and tasty snacks.
2. Plant-based Food Industry - The plant-based food industry can explore incorporating plant-based protein sources into snacks to disrupt the market and attract health-conscious consumers.
3. Healthy Snack Industry - The healthy snack industry can benefit from disruptive innovation by focusing on clean and simple ingredients to meet the demand for natural and non-artificial options.