Ness newly introduced a first-of-its-kind premium health and wellness credit card powered by Mastercard to reward cardholders who are leading healthy lives. The Ness Credit Card, now in public beta, rewards healthy living with oiunts and benefits from favorite brands like sweetgreen, Parsley Health and Exhale Spa.
With sweetgreen, for example, Ness Cardmembers have access to an exclusive deal where they can claim a free salad every fifth purchase, up to twice a month. Additionally, Ness Card members get five times the points for purchases at healthy merchants including restaurants, grocery stores, beauty supply stores, gyms and more, and they can also receive a $200 Annual Healthy Credit.
"It's clear health and wellness is the new lifestyle identity of this generation," said Ness CEO & Founder Derek Flanzraich in a press release.
Wellness Credit Cards
The Ness Credit Card Powered by Mastercard Rewards Healthy Living
Trend Themes
1. Wellness Rewards - Creating wellness credit cards that incentivize healthy lifestyles can encourage people to prioritize their wellbeing and can disrupt the traditional rewards system of credit cards.
2. Brand Partnerships - Partnering with popular wellness brands and offering exclusive deals and benefits can attract health-conscious consumers and disrupt the traditional credit card industry.
3. Personalized Wellness - Using data from purchases made at healthy merchants, credit cards can offer personalized wellness recommendations and benefits, disrupting the one-size-fits-all approach of traditional credit card rewards programs.
Industry Implications
1. Credit Card - The credit card industry can incorporate wellness rewards and benefits to attract customers who prioritize healthy lifestyles, disrupting the traditional rewards system.
2. Wellness - Offering wellness credit cards can disrupt the wellness industry by incentivizing consumers to prioritize their health through exclusive deals and benefits with popular wellness brands.
3. Data Analytics - Using data from purchases made at healthy merchants, credit card companies can offer personalized wellness recommendations and benefits, disrupting the traditional one-size-fits-all approach to rewards programs and creating opportunities for data analytics companies.