There are small, medium and large versions of Waterdrop's holiday advent calendar and they are filled with fun surprises like limited-edition bottles, accessories and microdrinks. Zero-sugar, vitamin-rich Waterdrops take the form of cubes made from fruit and plant extracts and they are a fun way for people to drink more water. The Waterdrops can be added to hot or cold water to enrich it with functional flavors like FOCUS or GLOW, plus seasonal varieties like MERRY—which shares the taste of oranges, apples and cinnamon.
The microdrinks make it easy to enjoy an enriched, sugar-free beverage anywhere. In the large holiday advent calendar, fans will find all 57 of their favorite flavors from the brand, plus other special surprises within a playful box designed by Atelier Karasinski.
Microdrink Advent Calendars
Waterdrop's Holiday Advent Calendars Share Beverage Boosters & More
Trend Themes
1. Limited-edition Products - Brands can capitalize on the demand for limited-edition products by offering special flavors or versions of their existing beverages.
2. Functional Flavors - The integration of functional flavors into beverages presents an opportunity to cater to health-conscious consumers who seek added benefits from their drinks.
3. Advent Calendar Marketing - Businesses can leverage the popularity of holiday advent calendars to market their products in a unique and engaging way.
Industry Implications
1. Beverage Industry - Beverage companies can explore the creation of microdrink products and advent calendar promotions to attract new customers and inspire repeat purchases.
2. Health and Wellness Industry - The health and wellness industry can embrace the demand for functional flavors and promote beverages that offer specific health benefits.
3. Seasonal Gift Industry - The seasonal gift industry can incorporate beverage advent calendars into their product offerings to provide customers with unique and exciting holiday gift options.