On August, 15, 2012, Vers raised funded its Kickstarter goal. The start-up had 1,309 backers who pledged $194,682 of the $10,000 goal. Vers commits itself to three values throughout its sleek and sustainable products: " thoughtful design, best-in-class sound quality and a continuous pursuit of environmental sustainability - 'sound sound' for short," as the company writes on its about page.
According to Patrick Moore, a co-founder of Greenpeace, wood is one of the most renewable materials on earth. Vers also takes in mind what will happen with their products once it breaks. Instead of accepting destiny in a landfill, the products are made to be repaired and then disassembled to be included in a recycling program.
Products available include sound systems, earphones, iPad, iPhone and iPod cases.
Contact Information
Vers website
Sustainable Sound Systems
Vers is a Cubed Bluetooth Audio Accessory Company Made out of Wood
Trend Themes
1. Eco-friendly Audio Accessories - Opportunity to create sound systems, earphones, and other audio accessories made from sustainable materials with a focus on repairability and recyclability.
2. Crowdfunded Startups - Opening up opportunities for startups to gain funding for their eco-friendly initiatives through crowdfunding platforms.
3. Circular Economy Business Model - Opportunity to adopt a circular economy business model, where products are made to be repaired and included in a recycling program, reducing waste and promoting sustainability.
Industry Implications
1. Audio Equipment Manufacturing - Incorporate sustainable wood and recycled materials in the manufacturing process and utilize a circular economy business model.
2. Crowdfunding Platforms - Support and promote eco-friendly startups that focus on sustainability and repairability.
3. Waste Management and Recycling - Develop a dedicated recycling program for audio accessories and other electronics to reduce waste and promote a circular economy.