Gold&Green Foods is a start-up based in Helsinki that's on a mission to introduce its protein-rich vegan pork product to the world.
'Pulled&Shredded' is an inventive product that emulates pulled pork without the animal ingredients. Instead, the company uses a blend of oats and broad beans to recreate the distinctive texture of the meat product. This imitation meat product looks extremely convincing and comes in Nude, as well as a range of pre-seasoned gourmet flavors like Kaffir Lime Sesame Ginger and Tomato Smoked Pepper Coriander.
In line with the a rise of health consciousness, a new wave of vegans are looking for mock meat products made from the purest and simplest natural ingredients. In addition to being a leader on this front, Gold&Green Foods is joined by companies that produce imitation shrimp from algae and meat substitutes from jackfruit.
Oat-Based Pork Substitutes
Gold&Green Foods Uses Oats to Make Its 'Pulled&Shredded' Vegan Pork
Trend Themes
1. Oat-based Meat Substitutes - The use of oats as a primary ingredient in meat substitutes offers an innovative and sustainable approach to mimic the texture and taste of meat using plant-based sources.
2. Natural and Simple Ingredients for Mock Meat Products - The trend towards natural and simple ingredients in mock meat products is a response to a growing demand from health-conscious consumers who seek cleaner and healthier meat alternatives.
3. Alternative Protein Sources for Vegan Products - The rise of alternative protein sources such as oats, broad beans, algae, and jackfruit, opens up opportunities to create a broad range of innovative plant-based meat substitutes that cater to different consumer preferences and dietary needs.
Industry Implications
1. Plant-based Food Industry - The plant-based food industry, which includes mock meat products made from oats and other alternative protein sources, offers disruptive innovation opportunities that cater to the growing demand for healthier and more sustainable food options.
2. Sustainable Agriculture Industry - As consumer demand for plant-based foods increases, the sustainable agriculture industry offers opportunities to innovate and scale up production of oats, beans, and other alternative protein sources.
3. Food Technology Industry - The food technology industry has an opportunity to develop new processing techniques and ingredient blends that can create innovative meat substitute products that rival their animal-based counterparts in taste and texture.