A new vegan confectionery range is being launched in the UK by Hancocks to help address increased consumer demand for products that fit in better with their lifestyle. The company is adding in a series of vegan candies from a range of brands including The Wizards Magic Chocolate, Creative Nature Superfoods, Montezuma's Chocolates, Jealous Sweets, Moo Free, Doisy & Dam, Dirty Cow Chocolate, Tony's Chocolonely, Loveraw, Swizzles Matlow, Retrocorn, Enjoy and Booja-Booja. This is sure to come as welcome news to consumers who are looking for an alternative way to indulge their sweet tooth.
The vegan confectionery range from Hancocks also includes an increase to the size of the brands pick and mix range including new Swedish confections and Kingsway sweets.
Vegan Confection Ranges
Hancocks is Launching Vegan Confectionery in the UK
Trend Themes
1. Vegan Confectionery - There is an opportunity for companies to innovate and differentiate themselves by launching vegan confectionery ranges to meet the increased demand for vegan products.
2. Healthy Indulgences - This trend towards plant-based and healthier confectionery options creates an innovation opportunity for companies to develop indulgent yet healthy snacks.
3. Sustainable Packaging - As the demand for vegan confectionery increases, there is an opportunity for companies to innovate in sustainable packaging options that are environmentally friendly and align with the values of veganism.
Industry Implications
1. Confectionery - The confectionery industry can respond to changing consumer demands and preferences by producing vegan confectionery products that are mindful of health and sustainable packaging options.
2. Plant-based Foods - The plant-based food industry can expand its portfolio into confectionery to meet the rising demand for vegan products and capitalize on the growing trend of healthy indulgences.
3. Packaging - The packaging industry can work with confectionery manufacturers to create sustainable packaging solutions that align with the vegan confectionery trend and provide eco-friendly alternatives.