Toothsome Vampire-Themed Cocktails

Applebee's October Drink of the Month is the Vampire Cocktail

If pumpkin spice lattes and caramel apple cold brews are a little too basic for you, you might be interested in the new $1 Vampire cocktail from Applebee's.

Continuing its ongoing $1 drink of the month promotion, Applebee's has rolled out a new Vampire cocktail for the month of October. Though the name may sound terrifying, you might be a little bit more interested when you hear what this cool cocktail is made from. The Vampire starts with rum and then combines it with a fruity mixture of strawberry, dragon fruit, passion fruit, and pineapple. The whole thing is then topped off with a pair of wearable vampire fangs and a bright red cherry.

Though the flavors may not scream fall, the look and the price of this new drink are seasonally appropriate.
Trend Themes
1. Vampire-themed Cocktails - Cocktail bars can capitalize on the spooky trend and create their own versions of vampire-themed cocktails.
2. $1 Drink Promotions - More restaurants can offer monthly drink specials at low prices to attract customers and increase sales.
3. Fruity Rum Cocktails - Rum distilleries can experiment with creating more fruity and unique cocktails to cater to the growing demand for innovative drinks.
Industry Implications
1. Restaurant - Restaurants can create seasonal and themed drinks to attract more customers and boost sales.
2. Cocktail Bar - Cocktail bars can use this spooky trend to create a unique experience for their customers by incorporating fun and creative vampire-themed cocktails into their menu.
3. Rum Distillery - Rum distilleries can experiment with creating new and innovative cocktails to keep up with the growing demand for unique and flavorful drinks among younger consumers.

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