Jeremy Gutsche and Trend Hunter Pro were featured in a segment on BNN that delved into the top 10 trends of the decade and 2010. The countdown covers everything from the rise of the viral video, unservice and peacocking to life swapping—all trend research available on Trend Hunter Pro.
The countdown ends on one of the most important trend-shaping events of the last decade: the credit crunch. Gutsche explains that there are tools and methodologies found in his book EXPLOITING CHAOS that have allowed businesses to not only survive during the hard times throughout the last decade, but actually use the rough economic state to their advantage.
BNN: Jeremy Gutsche and Trend Hunter Pro on the Top 10 Trends of the Decade
BNN: Jeremy Gutsche And Trend Hunter Pro On The Top 10 Trends Of The Decade
Trend Themes
1. Peacocking - Opportunities in the fashion industry for bold and attention-grabbing designs that cater to the desire for individual expression.
2. Viral Video - Innovative marketing strategies for creating impactful videos that easily spread across the internet and social media.
3. Life Swapping - The emergence of third-party platforms that enable individuals to exchange goods and services, disrupting traditional retail and service industries.
Industry Implications
1. Fashion Industry - Incorporating bold colors, patterns, and designs into products to cater to consumer's desire for individual expression.
2. Marketing Industry - Creating and executing viral marketing campaigns that leverage the power of social media to spread brand awareness and engage audiences globally.
3. Retail and Service Industries - Adapting to disruptive third-party platforms that enable individuals to exchange goods and services, thereby exposing new opportunities for retail and service providers.