Adaptogenic Tomato Beverages

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Tomato Lion's Mane Supports the Body with a Functional Mushroom

Tomato Lion's Mane is one of the newest releases from Natalie’s Orchid Island Juice and this refreshingly different beverage pairs tomato and tomatillo with lime, Himalayan salt and a mushroom that has been used in traditional medicine for centuries. Lion's mane is a time-tested ingredient that has been long revered for its ability to support brain function, memory and mood.

Tomato Lion’s Mane joins the brand's previously released Tomato Reishi, another wellness-boosting beverage that combines fresh-pressed tomatoes with ingredients to bolster and benefit the body's many different systems. While wellness juices frequently feature a variety of fruits, this pair stands out since tomatoes—botanically considered fruits—are notably absent from juice blends and are primarily used in savory culinary applications.
Trend Themes
1. Adaptogenic Tomato Beverages - Brands are introducing adaptogenic tomato beverages that combine tomatoes with functional ingredients to support various aspects of health.
2. Tomato as a Functional Ingredient - Tomato-based beverages are offering a unique twist by utilizing tomatoes, traditionally used in savory applications, as a functional ingredient for wellness and health benefits.
3. Functional Mushroom Blends - Functional mushroom blends are becoming popular in beverages, with Lion's Mane being recognized for its brain-supporting properties.
Industry Implications
1. Wellness and Functional Beverages - The wellness and functional beverages industry can explore the incorporation of adaptogenic tomato beverages to provide unique health benefits to consumers.
2. Tomato-based Beverage Market - The tomato-based beverage market can disrupt the traditional notion of tomato usage by introducing functional tomato beverages that appeal to health-conscious consumers.
3. Functional Mushroom Industry - The functional mushroom industry has an opportunity to expand into the beverage market by showcasing the brain-supporting properties of Lion's Mane in products like Tomato Lion's Mane.

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