With social networking becoming a mainstream part of this generation, Togetherville teaches this concept to younger children without the risks found in other non-supervised online networking sites.
The Togetherville site focuses on creating a family environment for children to socially interact with others their age as well as their parents and their trusted friends. With children joining more mainstream sites like Facebook and Twitter at younger and younger ages however, it doesn't seem too likely that Togetherville will take off. See Togetherville in action above.
Family-Friendly Social Media
'Togetherville' Brings Safe Online Networking to Children and Parents
Trend Themes
1. Safe Online Networking for Children - Togetherville provides a safe space for children to socially interact online, creating opportunities for businesses to develop innovative platforms focused on child safety.
2. Family-focused Social Media - Togetherville emphasizes the importance of family interaction in social networking, paving the way for businesses to create platforms that foster family connections online.
3. Younger Children on Mainstream Social Media - As younger children join mainstream social media sites like Facebook and Twitter, there is a need for businesses to develop age-appropriate features and safety measures for these platforms.
Industry Implications
1. Social Networking - The social networking industry can explore new features and safety measures to cater to younger children joining their platforms.
2. Edtech - EdTech companies can develop educational and safe social networking platforms for children to enhance their learning experience.
3. Parenting Technology - Businesses in the parenting technology industry can create tools and platforms that facilitate safe online interactions for children and their families.