One would think with the abundance of self help gurus like Oprah, Dr. Phil, Anthony Robbins, Andrew Matthews and Mitch Album, that society has all it needs to be happy and lead a positive lifestyle. However, it is this concept of the "law of attraction" that is giving society hope that you can attract into your life all the good things you desire.
Implications - Rhonda Byrne is the author of the book The Secret. She may very well set a record for the fastest-selling book of its kind in the history of publishing. The book had 1.75 million copies ready to print by March 2, 2007. That is amazing for a book that is only three months old!
The Secret
New Self-Help Program Becoming Viral
Trend Themes
1. Law of Attraction - Disruptive innovation opportunity: Create a digital platform that offers personalized law of attraction programs and tools.
2. Self-help Industry - Disruptive innovation opportunity: Develop an AI-powered virtual assistant that provides real-time self-help guidance and support.
3. Rapidly Selling Books - Disruptive innovation opportunity: Utilize print-on-demand technology to create a platform that allows authors to quickly publish and distribute their books.
Industry Implications
1. Personal Development - Disruptive innovation opportunity: Design a virtual reality training program that enhances personal development and self-improvement.
2. Publishing - Disruptive innovation opportunity: Create a blockchain-based platform that revolutionizes the publishing industry by providing transparent and decentralized publishing processes.
3. Digital Assistance - Disruptive innovation opportunity: Develop a voice-activated AI assistant specifically designed to guide and motivate individuals in their personal growth journey.