The Coffee Bean & Tea Leaf is celebrating the return of spring with the launch of three new Sweet Tea Ice Blended drinks. With temperatures steadily rising, many brands have begun phasing out their winter menus and introducing their new offerings for the warmer months ahead.
The new Sweet Tea Ice Blended drinks are made from loose leaf Assam black tea, which has been blended with fruit sauce. The blended teas come in three tropical flavors, which include Passion Fruit, Blood Orange and Pineapple. To promote the new beverages, The Coffee Bean & Tea Leaf is giving customers the opportunity to purchase any 12 ounce spring beverage for just $2 on March 10th.
The new tea-based beverages demonstrate a growing demand for more exotic fruit flavors that go beyond strawberry, banana and orange.
Tropical Tea-Based Beverages
The New Sweet Tea Ice Blended Drinks Come in Tasty Tropical Flavors
Trend Themes
1. Exotic Fruit Flavors - There is a growing demand for more exotic fruit flavors that go beyond strawberry, banana, and orange in tea-based beverages.
Industry Implications
1. Beverage - The beverage industry can capitalize on the trend of using exotic fruit flavors in tea-based beverages to create innovative and refreshing drink options.