Titan Tea is a line of electrolyte-infused teas that are designed to support hydration. Although there are a number of sports drinks on the market that help consumers stay hydrated, these products are often packed with sugar and other unhealthy additives. This line of tea-based beverages helps athletes rehydrate while enjoying the refreshing taste of tea.
Titan Tea consists of a variety of ready-to-drink beverages made from natural ingredients that are organic, sustainable, fair trade and GMO-free. After the organic tea leaves have been cold brewed for 12 hours, the drink is infused with Titan Tea's Essential Electrolyte Blend. The electrolyte formula is made from minerals such as calcium, sodium and potassium, all of which help to support hydration. Finally, the tea blends are lightly sweetened with organic cane sugar and organic fruit juice concentrates for added flavor.
The electrolyte-infused teas are likely to appeal to active consumers who are looking for a healthy alternative to sugary sports drinks.
Electrolyte-Infused Teas
These Tea-Based Beverages Contain Electrolytes to Support Hydration
Trend Themes
1. Electrolyte-infused Beverages - Opportunity for entrepreneurs to develop a range of electrolyte-infused beverages using natural and organic ingredients.
2. Healthy Hydration Alternatives - Market potential for innovative products that offer a healthy and flavorful alternative to sugary sports drinks.
3. Sustainable Tea-based Hydration - Demand for sustainable and eco-friendly tea-based hydration products, creating opportunities for brands to cater to conscious consumers.
Industry Implications
1. Beverage Manufacturing - Disruptive innovation opportunities in the beverage manufacturing industry by creating electrolyte-infused drinks with natural and sustainable ingredients.
2. Health and Wellness - Entrepreneurs can tap into the growing health and wellness industry by offering healthier hydration alternatives to consumers.
3. Sustainable Food and Beverage - Development of sustainable and eco-friendly tea-based beverages can disrupt the food and beverage industry, attracting conscious consumers.