Laird Superfood launched a collection of 'Go-Packs' that cater to the consumer who wants to easily optimize their on-the-go drinking experience with a nourishing Superfood Creamer.
The Superfood Creamer is offered in both unsweetened and original, which is sweetened with dried organic coconut nectar. Coconut milk powder forms the base of the non-dairy coffee creamers, alongside calcium-rich Aquamin, which is derived from 100% red marine algae, and organic extra virgin coconut oil as a healthy source of fats. These single-serve creamer sachets may be added to a variety of beverages—including coffee, tea, smoothies and cocoa—and do not clump, as there are no additives in their clean, minimal-ingredient formulas.
The Go-Packs from Laird Superfood also include other healthy, conveniently packaged products like Organic Coconut Sugar and the all-natural hydration blend HYDRATE.
Superfood Creamer Sachets
Laird Superfood Launched Non-Dairy Single-Serve 'Go-Packs'
Trend Themes
1. On-the-go Healthy Convenience - A trend in the health industry is the demand for portable and convenient healthy food and beverage options.
2. Clean Label - Consumers are increasingly looking for products with no additives and minimal ingredients, driving a trend towards 'clean label' products.
3. Plant-based Nutrition - The growth of plant-based diets and the demand for non-dairy alternatives is fueling a trend towards plant-based nutrition options.
Industry Implications
1. Food and Beverage - The food and beverage industry has opportunities to capitalize on the trend of creating healthy, portable and convenient food and drink options.
2. Wellness and Fitness - The wellness and fitness industry can leverage these trends to create and market products that cater to health-conscious consumers looking for on-the-go solutions.
3. Beauty and Personal Care - The beauty and personal care industry can find opportunities to innovate by incorporating healthy ingredients like plant-based nutrition into their products.